🧠 Valuation Insight: Blooming Revenue ≠ Sustainable Value

 🌷 Flower shops can report healthy sales—but valuations wilt when:

  • Revenue is heavily concentrated around holidays or weddings
  • Inventory isn’t itemized—fresh flowers depreciate fast
  • Owner handles all arrangements and vendor relationships
  • Addbacks include personal fuel, groceries, or family labor

📌 A beautiful bouquet doesn’t mean the deal smells sweet.