Marketing gets attention.
Relationships keep it.
A post can go viral.
A relationship can last decades.
Most businesses don’t need louder marketing.
They need deeper relationships.
The kind where someone says:
“I trust him.”
“I’ve worked with him.”
“He does what he says.”
That’s not a slogan.
That’s a reputation.
And reputation is relationship at scale.
Integrity compounds. Always.
