๐Ÿ“š Valuation Myth: History = Destiny

The Myth:If the business performed well historically, its value is guaranteed. The Reality:Valuation focuses on expected performance โ€” not just historical results. Past success doesnโ€™t guarantee future results, especially if market conditions, customer bases, or management teams are changing. Why It Matters:Relying on history can create blind spots for buyers, lenders, and owners planning their … Continue reading ๐Ÿ“š Valuation Myth: History = Destiny

๐Ÿ“š Valuation Myth: Credit Score Determines Business Value

The Myth:If the owner has excellent personal credit, the business is worth more. The Reality:Personal credit supports loan approval but has no direct bearing on business cash flow or risk profile. A high FICO score doesn't mean the company is profitable, scalable, or durable. Why It Matters:Confusing underwriting approval with valuation quality can lead to … Continue reading ๐Ÿ“š Valuation Myth: Credit Score Determines Business Value

๐Ÿ“š Valuation Myth: Net Income = Free Cash Flow

The Myth:Net income on the P&L reflects how much cash the company produces. The Reality:Free cash flow adjusts for CapEx, changes in working capital, taxes, and other real cash needs. A profitable business on paper can still be cash-starved in reality. Why It Matters:Mistaking net income for cash flow can dramatically distort valuations and lending … Continue reading ๐Ÿ“š Valuation Myth: Net Income = Free Cash Flow

๐Ÿ“š Valuation Myth: Valuation Is Just a Formula

The Myth:Valuation is simple math โ€” just plug in the numbers. The Reality:While valuation relies on financial modeling, it also requires judgment, analysis, and experience. Risk adjustments, market dynamics, and normalization arenโ€™t captured by a basic spreadsheet. Why It Matters:Undervaluing or overvaluing a business by relying solely on formulas exposes lenders, buyers, and sellers to … Continue reading ๐Ÿ“š Valuation Myth: Valuation Is Just a Formula

๐Ÿ“š Valuation Myth: Book Value Equals Market Value

The Myth:If the balance sheet looks strong, the business must be valuable. The Reality:Book value reflects historical costs, not economic value. A company with strong book assets but poor profitability could be worth much less than its recorded net assets. Why It Matters:Relying solely on book value ignores the critical driver of business worth: future … Continue reading ๐Ÿ“š Valuation Myth: Book Value Equals Market Value

๐Ÿ“š Valuation Myth: You Can Just Average the Three Approaches

The Myth:Use the income, market, and asset approaches โ€” then simply average them. The Reality:Different approaches carry different relevance depending on the companyโ€™s circumstances. Weighing them equally can misrepresent the most accurate indicator of value. Why It Matters:Incorrect weighting can mislead SBA lenders, buyers, and sellers about true economic reality. Practical Tip:Reconcile approaches thoughtfully โ€” … Continue reading ๐Ÿ“š Valuation Myth: You Can Just Average the Three Approaches

๐Ÿ“š Valuation Myth: Strategic Buyers Set Fair Market Value

The Myth:If a strategic buyer is willing to pay more, that sets fair market value. The Reality:Fair Market Value (FMV) is based on a hypothetical financial buyer โ€” not a synergistic or strategic buyer who sees special value others wouldnโ€™t. Why It Matters:Confusing strategic premiums with FMV can result in misleading valuations for loans, taxes, … Continue reading ๐Ÿ“š Valuation Myth: Strategic Buyers Set Fair Market Value

๐Ÿ“š Valuation Myth: Bankability Equals Value

The Myth:If the lender approves the deal, the business must be worth the price. The Reality:Loan approval focuses on repayment ability and risk tolerances โ€” not necessarily true economic value. Bankability doesnโ€™t automatically confirm fair market value. Why It Matters:Confusing financing approval with valuation quality can lead to overpriced acquisitions and unsupported loans. Practical Tip:Always … Continue reading ๐Ÿ“š Valuation Myth: Bankability Equals Value

๐Ÿ“š Valuation Myth: Revenue Multiples Are Universal

The Myth:You can apply a standard revenue multiple across all industries. The Reality:Revenue multiples vary significantly depending on margins, risk, industry dynamics, and growth potential. What works in SaaS, for example, doesnโ€™t work for manufacturing or retail. Why It Matters:Applying the wrong multiple can lead to huge valuation errors โ€” especially in SBA lending and … Continue reading ๐Ÿ“š Valuation Myth: Revenue Multiples Are Universal

๐Ÿ“š Valuation Myth: Sellers Donโ€™t Need Valuations

The Myth:Only buyers need a business valuation. The Reality:Sellers benefit even more from accurate valuations. A solid valuation helps set realistic expectations, improves negotiation leverage, and prepares sellers for buyer scrutiny. Why It Matters:Sellers who overestimate value often face failed deals, delayed closings, or steep price reductions. Practical Tip:Get a professional valuation before marketing your … Continue reading ๐Ÿ“š Valuation Myth: Sellers Donโ€™t Need Valuations